Street and Urban Fashions
There are some brilliant urbanwear clothing brands out there now a days. Each clothing brand have their own unique designs and styles and they get their influences from what is around them. There are also a number of different streetwear clothing brands which means that there is a lot of competition. This has been a good thing though because the consumer is the one that benefits. In order to make it in this retail market means that you have to stand out from the crowd. This has meant the clothing has become more individual with original artwork and innovations in style.
Paul Frank is a clothing label from the California coast. It was started by a young designer called Paul Frank and his friend Ryan. The brand is famous for its colourful characters that feature on the t-shirts. The most notable is Julius, the cheeky monkey that is the logo of the brand. Paul Frank also make accessories like toys, keyrings and bags that are inspired by vintage fashion.
Obey clothing was started by graffiti artist Shepard Fairey. Shepard’s graffiti has become more famous and prolific and so has the clothing. Many Obey t-shirt designs feature the same artwork that grace city streets around the globe. They feature full colour prints and stencil designs. The success of Obey clothing can be charted by the amount of press attention they have seen recently because of the Obey “Progress” and “Hope” t-shirts. The designs feature some of Shepard Fairey’s most controversial artwork to date and have been causing a stir.
WeSC clothing are a clothing label that come from Sweden. They are notorious for the loud colours and basic designs featured on their clothing. WeSC means We are the Superlative Conspiracy which represents the clothing brands ethics. WeSC clothing is individual and creative and they have also branched out into the audio market. WeSC headphones are adored for their high quality sound and fashionable street style.
With all those urban streetwear clothing labels out there, it can be hard to choose which label fits in with your style. Especially as these clothing styles have their own individual niches. Urban clothing tend to be made up of clothing brands either worn or owned by r and b and rap musicians. Streetwear clothing brands are more likely to be started by graffiti artists or designers that use street fashion techniques to create clothing designs. There is also a more high end of the streetwear market that caters for a more high fashion look. This is because of the style being taken on by top fashion labels and high street stores.
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